Using contactless mobile payment in the Vietnamese restaurant industry
Charalampos Giousmpasoglou, Bournemouth University, United Kingdom & Dzung Dinh, Bournemouth University, United Kingdom
Published online: 30 May 2022, JTHSM, 8(1), pp.3-15.
Dublin Core Export
<?xml version='1.0' encoding='utf-8'?> <oai_dc:dc xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:oai_dc="http://www.openarchives.org/OAI/2.0/oai_dc/" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xsi:schemaLocation="http://www.openarchives.org/OAI/2.0/oai_dc/ http://www.openarchives.org/OAI/2.0/oai_dc.xsd"> <dc:creator>Giousmpasoglou, Charalampos</dc:creator> <dc:creator>Dinh, Dzung</dc:creator> <dc:date>2022-05-30</dc:date> <dc:description>Purpose: Contactless Mobile Payment (CMP) is a technological innovation that shapes the future of service-related industries. This study develops a critical understanding of CMP in the context of consumer behaviour and explores its use in the Vietnamese restaurant industry. Methods: An online survey was used to collect the data (n=153) from Vietnamese consumers. Data analysis was conducted with the use of SPSS and AMOS software. A Confirmatory Factor Analysis (CFA) in conjunction with Structural Equation Modelling (SEM) were employed to explore consumer perceptions regarding the use of CMP. Results: The findings indicate that consumers find CMP a fast and convenient way to make transactions in Vietnamese restaurants. The findings also indicate the importance of ease of use and security. Implications: The study contributes to the understanding of consumer behaviour in regard to technology in the service industries context focused on the restaurant industry. The managerial implications of this study highlight a number of benefits for both consumers and businesses, such as efficiency, speed, and improved customer service; on the other hand, the potential of fraud poses a serious threat for both sides.</dc:description> <dc:description>SUBMITTED: OCT 2021, REVISION SUBMITTED: JAN 2022, ACCEPTED: MAR 2022, REFEREED ANONYMOUSLY, PUBLISHED ONLINE: 30 MAY 2022</dc:description> <dc:identifier>https://zenodo.org/record/6581331</dc:identifier> <dc:identifier>10.5281/zenodo.6581331</dc:identifier> <dc:identifier>oai:zenodo.org:6581331</dc:identifier> <dc:language>eng</dc:language> <dc:relation>issn:2529-1947</dc:relation> <dc:relation>doi:10.5281/zenodo.6581330</dc:relation> <dc:rights>info:eu-repo/semantics/openAccess</dc:rights> <dc:rights>https://creativecommons.org/licenses/by/4.0/legalcode</dc:rights> <dc:source>Journal of Tourism, Heritage & Services Marketing 8(1) 3-15</dc:source> <dc:subject>Consumer Behaviour</dc:subject> <dc:subject>Contactless Mobile Payment</dc:subject> <dc:subject>Restaurant Industry</dc:subject> <dc:subject>Vietnam</dc:subject> <dc:title>Using contactless mobile payment in the Vietnamese restaurant industry</dc:title> <dc:type>info:eu-repo/semantics/article</dc:type> <dc:type>publication-article</dc:type> </oai_dc:dc>