Using contactless mobile payment in the Vietnamese restaurant industry

Charalampos Giousmpasoglou, Bournemouth University, United Kingdom & Dzung Dinh, Bournemouth University, United Kingdom
Published online: 30 May 2022, JTHSM, 8(1), pp.3-15.

DOI: 10.5281/zenodo.6581331

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  <identifier identifierType="DOI">10.5281/zenodo.6581331</identifier>
  <creators>
    <creator>
      <creatorName>Giousmpasoglou, Charalampos</creatorName>
      <givenName>Charalampos</givenName>
      <familyName>Giousmpasoglou</familyName>
      <nameIdentifier nameIdentifierScheme="ORCID" schemeURI="http://orcid.org/">0000-0001-9225-3475</nameIdentifier>
      <affiliation>Bournemouth University, United Kingdom</affiliation>
    </creator>
    <creator>
      <creatorName>Dinh, Dzung</creatorName>
      <givenName>Dzung</givenName>
      <familyName>Dinh</familyName>
      <nameIdentifier nameIdentifierScheme="ORCID" schemeURI="http://orcid.org/">0000-0002-6242-1703</nameIdentifier>
      <affiliation>Bournemouth University, United Kingdom</affiliation>
    </creator>
  </creators>
  <titles>
    <title>Using contactless mobile payment in the Vietnamese restaurant industry</title>
  </titles>
  <publisher>Zenodo</publisher>
  <publicationYear>2022</publicationYear>
  <subjects>
    <subject>Consumer Behaviour</subject>
    <subject>Contactless Mobile Payment</subject>
    <subject>Restaurant Industry</subject>
    <subject>Vietnam</subject>
  </subjects>
  <dates>
    <date dateType="Issued">2022-05-30</date>
  </dates>
  <language>en</language>
  <resourceType resourceTypeGeneral="JournalArticle"/>
  <alternateIdentifiers>
    <alternateIdentifier alternateIdentifierType="url">https://zenodo.org/record/6581331</alternateIdentifier>
  </alternateIdentifiers>
  <relatedIdentifiers>
    <relatedIdentifier relatedIdentifierType="ISSN" relationType="IsPartOf" resourceTypeGeneral="JournalArticle">2529-1947</relatedIdentifier>
    <relatedIdentifier relatedIdentifierType="DOI" relationType="IsVersionOf">10.5281/zenodo.6581330</relatedIdentifier>
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  <rightsList>
    <rights rightsURI="https://creativecommons.org/licenses/by/4.0/legalcode">Creative Commons Attribution 4.0 International</rights>
    <rights rightsURI="info:eu-repo/semantics/openAccess">Open Access</rights>
  </rightsList>
  <descriptions>
    <description descriptionType="Abstract">&lt;p&gt;&lt;strong&gt;&lt;em&gt;Purpose&lt;/em&gt;&lt;/strong&gt;&lt;em&gt;: Contactless Mobile Payment (CMP) is a technological innovation that shapes the future of&amp;nbsp; service-related industries. This study develops a critical understanding of CMP in the context of consumer behaviour and explores its use in the Vietnamese restaurant industry.&lt;/em&gt;&lt;/p&gt;

&lt;p&gt;&lt;strong&gt;&lt;em&gt;Methods&lt;/em&gt;&lt;/strong&gt;&lt;em&gt;: An online survey was used to collect the data (n=153) from Vietnamese consumers. Data analysis was conducted with the use of SPSS and AMOS software. A Confirmatory Factor Analysis (CFA) in conjunction with Structural Equation Modelling (SEM) were employed to explore consumer perceptions regarding the use of CMP.&lt;/em&gt;&lt;/p&gt;

&lt;p&gt;&lt;strong&gt;&lt;em&gt;Results&lt;/em&gt;&lt;/strong&gt;&lt;em&gt;: The findings indicate that consumers find CMP a fast and convenient way to make transactions in Vietnamese restaurants. The findings also indicate the importance of ease of use and security.&lt;/em&gt;&lt;/p&gt;

&lt;p&gt;&lt;strong&gt;&lt;em&gt;Implications&lt;/em&gt;&lt;/strong&gt;&lt;em&gt;:&lt;/em&gt; &lt;em&gt;The study contributes to the understanding of consumer behaviour in regard to technology in the service industries context focused on the restaurant industry. The managerial implications of this study highlight a number of benefits for both consumers and businesses, such as efficiency, speed, and improved customer service; on the other hand, the potential of fraud poses a serious threat for both sides.&lt;/em&gt;&lt;/p&gt;</description>
    <description descriptionType="Other">SUBMITTED: OCT 2021, REVISION SUBMITTED: JAN 2022, ACCEPTED: MAR 2022, REFEREED ANONYMOUSLY, PUBLISHED ONLINE: 30 MAY 2022</description>
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