{"id":6233,"date":"2022-05-26T12:55:48","date_gmt":"2022-05-26T11:55:48","guid":{"rendered":"https:\/\/www.jthsm.gr\/?page_id=6233"},"modified":"2022-05-30T15:30:40","modified_gmt":"2022-05-30T14:30:40","slug":"6233-2","status":"publish","type":"page","link":"https:\/\/www.jthsm.gr\/?page_id=6233","title":{"rendered":""},"content":{"rendered":"\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n<\/div>\n\n\n\n<ul class=\"wp-block-social-links alignright is-layout-flex wp-block-social-links-is-layout-flex\">\n\n<li class=\"wp-social-link wp-social-link-facebook wp-block-social-link\"><a href=\"https:\/\/www.facebook.com\/journaloftourismheritageandservicesmarketing\/\" class=\"wp-block-social-link-anchor\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M12 2C6.5 2 2 6.5 2 12c0 5 3.7 9.1 8.4 9.9v-7H7.9V12h2.5V9.8c0-2.5 1.5-3.9 3.8-3.9 1.1 0 2.2.2 2.2.2v2.5h-1.3c-1.2 0-1.6.8-1.6 1.6V12h2.8l-.4 2.9h-2.3v7C18.3 21.1 22 17 22 12c0-5.5-4.5-10-10-10z\"><\/path><\/svg><span class=\"wp-block-social-link-label screen-reader-text\">Facebook<\/span><\/a><\/li>\n\n<li class=\"wp-social-link wp-social-link-twitter wp-block-social-link\"><a href=\"https:\/\/twitter.com\/intent\/tweet?original_referer=https%3A%2F%2Fpublish.twitter.com%2F&#038;ref_src=twsrc%5Etfw&#038;text=Journal%20of%20Tourism%2C%20Heritage%20%26%20Services%20Marketing&#038;tw_p=tweetbutton&#038;url=http%3A%2F%2Fwww.jthsm.gr\/?page_id=5858\" class=\"wp-block-social-link-anchor\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M22.23,5.924c-0.736,0.326-1.527,0.547-2.357,0.646c0.847-0.508,1.498-1.312,1.804-2.27 c-0.793,0.47-1.671,0.812-2.606,0.996C18.324,4.498,17.257,4,16.077,4c-2.266,0-4.103,1.837-4.103,4.103 c0,0.322,0.036,0.635,0.106,0.935C8.67,8.867,5.647,7.234,3.623,4.751C3.27,5.357,3.067,6.062,3.067,6.814 c0,1.424,0.724,2.679,1.825,3.415c-0.673-0.021-1.305-0.206-1.859-0.513c0,0.017,0,0.034,0,0.052c0,1.988,1.414,3.647,3.292,4.023 c-0.344,0.094-0.707,0.144-1.081,0.144c-0.264,0-0.521-0.026-0.772-0.074c0.522,1.63,2.038,2.816,3.833,2.85 c-1.404,1.1-3.174,1.756-5.096,1.756c-0.331,0-0.658-0.019-0.979-0.057c1.816,1.164,3.973,1.843,6.29,1.843 c7.547,0,11.675-6.252,11.675-11.675c0-0.178-0.004-0.355-0.012-0.531C20.985,7.47,21.68,6.747,22.23,5.924z\"><\/path><\/svg><span class=\"wp-block-social-link-label screen-reader-text\">Twitter<\/span><\/a><\/li>\n\n\n\n<li class=\"wp-social-link wp-social-link-linkedin wp-block-social-link\"><a href=\"https:\/\/www.linkedin.com\/shareArticle?mini=true&#038;url=https:\/\/www.jthsm.gr\/?page_id=5858\" class=\"wp-block-social-link-anchor\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M19.7,3H4.3C3.582,3,3,3.582,3,4.3v15.4C3,20.418,3.582,21,4.3,21h15.4c0.718,0,1.3-0.582,1.3-1.3V4.3 C21,3.582,20.418,3,19.7,3z M8.339,18.338H5.667v-8.59h2.672V18.338z M7.004,8.574c-0.857,0-1.549-0.694-1.549-1.548 c0-0.855,0.691-1.548,1.549-1.548c0.854,0,1.547,0.694,1.547,1.548C8.551,7.881,7.858,8.574,7.004,8.574z M18.339,18.338h-2.669 v-4.177c0-0.996-0.017-2.278-1.387-2.278c-1.389,0-1.601,1.086-1.601,2.206v4.249h-2.667v-8.59h2.559v1.174h0.037 c0.356-0.675,1.227-1.387,2.526-1.387c2.703,0,3.203,1.779,3.203,4.092V18.338z\"><\/path><\/svg><span class=\"wp-block-social-link-label screen-reader-text\">LinkedIn<\/span><\/a><\/li>\n\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.jthsm.gr\/?page_id=6154\">&lt; Back to Volume 8, Issue 1, table of contents<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-white-color\">a<\/mark><\/p>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\" id=\"block-34aae4d5-74b8-43b7-8d96-deb2ff7b6b07\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0);color:#1b3fab\" class=\"has-inline-color\">Interactions between stakeholders in Lourdes: An \u2018Alpha\u2019 framework approach<\/mark><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a rel=\"noreferrer noopener\" href=\"https:\/\/orcid.org\/0000-0002-2092-728X\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" width=\"15\" height=\"15\" class=\"wp-image-4454\" style=\"width: 15px;\" src=\"https:\/\/www.jthsm.gr\/wp-content\/uploads\/2020\/10\/orcid-1-e1603636867626.png\" alt=\"\"><\/a> <em><strong>Hugues, S\u00e9raphin<\/strong>,&nbsp;The University of Winchester Business School, United Kingdom<\/em> <em>&amp;<\/em> <a rel=\"noreferrer noopener\" href=\"https:\/\/orcid.org\/0000-0002-8211-2705\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" width=\"15\" height=\"15\" class=\"wp-image-4454\" style=\"width: 15px;\" src=\"https:\/\/www.jthsm.gr\/wp-content\/uploads\/2020\/10\/orcid-1-e1603636867626.png\" alt=\"\"><\/a> <strong><em>Nathalie Jarraud<\/em><\/strong><em>,&nbsp;University of Pau, France<\/em><br>Published online: 30 May 2022, JTHSM, 8(1), pp.48-57.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">DOI:\u00a0<a href=\"http:\/\/doi.org\/10.5281\/zenodo.6583743\">10.5281\/zenodo.6583743<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Full-text download:<\/p>\n\n\n\n<figure class=\"wp-block-image is-resized\"><a href=\"https:\/\/www.jthsm.gr\/vol8iss1\/8-1-5.pdf\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.jthsm.gr\/wp-content\/uploads\/2017\/02\/PDF_Download_Logo-300x300.jpg\" alt=\"\" class=\"wp-image-158\" width=\"44\" height=\"44\"\/><\/a><\/figure>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Export reference:<\/strong><em><br><\/em><a href=\"https:\/\/www.jthsm.gr\/?page_id=6326\">BibTeX<\/a><mark style=\"background-color:rgba(0, 0, 0, 0);color:#ffffff\" class=\"has-inline-color\">,,<\/mark><a href=\"https:\/\/www.jthsm.gr\/?page_id=6329\">DataCite<\/a><mark style=\"background-color:rgba(0, 0, 0, 0);color:#ffffff\" class=\"has-inline-color\">,,<\/mark><a href=\"https:\/\/www.jthsm.gr\/?page_id=6332\">Dublin Core<\/a><mark style=\"background-color:rgba(0, 0, 0, 0);color:#ffffff\" class=\"has-inline-color\">,,<\/mark><a href=\"https:\/\/www.mendeley.com\/import\/?url=https:\/\/zenodo.org\/record\/6583743\">Mendeley<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Cite as:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">S\u00e9raphin, H., &amp; Jarraud, N. (2022). Interactions between stakeholders in Lourdes: An &#8216;Alpha&#8217; framework approach. Journal of Tourism, Heritage &amp; Services Marketing, 8(1), 48\u201357. https:\/\/doi.org\/10.5281\/zenodo.6583743<\/p>\n\n\n<p><script type=\"text\/javascript\" src=\"\/\/cdn.plu.mx\/widget-popup.js\"><\/script><\/p>\n<p><a href=\"https:\/\/plu.mx\/plum\/a\/?ssrn_id=3883690\" data-popup=\"right\" data-badge=\"true\" class=\"plumx-plum-print-popup plum-liberty-theme\" data-site=\"plum\" data-hide-when-empty=\"true\">The Impact of External Factors on ICT Usage Practices at Unesco World Heritage Sites<\/a><\/p>\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n<\/div>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><a href=\"https:\/\/www.jthsm.gr\/?page_id=6236\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.jthsm.gr\/wp-content\/uploads\/2020\/04\/crossmark2.png\" alt=\"\" class=\"wp-image-2066\" width=\"97\" height=\"20\" srcset=\"https:\/\/www.jthsm.gr\/wp-content\/uploads\/2020\/04\/crossmark2.png 470w, https:\/\/www.jthsm.gr\/wp-content\/uploads\/2020\/04\/crossmark2-300x62.png 300w\" sizes=\"auto, (max-width: 97px) 100vw, 97px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"block-eca7aebb-01c5-4174-80f0-cec3e411b0de\"><strong>Abstract<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>Purpose<\/em><\/strong><em>: Taking Lourdes as an en example, this paper aims at understanding the relationship amongst the main tourism and events industry stakeholders.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>Methods<\/em><\/strong><em>: To achieve the objective of the study, data were collected through interviews of key players. The results where then filtered through the \u2018Alpha\u2019 framework to theorise the interactions amongst stakeholders.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>Results<\/em><\/strong><em>: The study also provides a (1) typology of the ultimate alpha syndrome in the context of destination management; (2) typology of the delta syndrome. (3) Finally, the study argues that in destinations where there is an ultimate alpha hallmark event, or an ultimate alpha stakeholder, a situation quite similar to an anti-competitive market can arise. This situation is referred as \u2018ultimate alpha tourism monopoly\u2019.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>Implications<\/em><\/strong><em>: Based on the findings of this study, Destination Marketing Organisations need to ensure that there is a suitable synergy amongst all stakeholders involved in the tourism industry (and related sector), to avoid anti-competitive market \u2018ultimate alpha tourism monopoly\u2019 to arise.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Keywords:<\/strong> Lourdes, Alpha framework, Hallmark, Destination management, Performance<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>JEL Classification: <\/strong>O52, Z3, L1<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.jthsm.gr\/?page_id=6210\">&lt; Previous article in Vol. 8, Iss. 1<\/a><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-white-color\">aaaaaaaaaaa<\/mark><a href=\"https:\/\/www.jthsm.gr\/?page_id=6352\">Next article in Vol. 8, Iss. 1 &gt;<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&lt; Back to Volume 8, Issue 1, table of contents a Interactions between stakeholders in Lourdes: An \u2018Alpha\u2019 framework approach Hugues, S\u00e9raphin,\u00a0The University of Winchester Business School, United Kingdom &amp; Nathalie Jarraud,\u00a0University of Pau, FrancePublished online: 30 May 2022, JTHSM, 8(1), pp.48-57. DOI:\u00a010.5281\/zenodo.6583743 Full-text download: Export reference:BibTeX,,DataCite,,Dublin Core,,Mendeley Cite as: S\u00e9raphin, H., &amp; Jarraud, N. [\u2026]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-6233","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.jthsm.gr\/index.php?rest_route=\/wp\/v2\/pages\/6233","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.jthsm.gr\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.jthsm.gr\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.jthsm.gr\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.jthsm.gr\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=6233"}],"version-history":[{"count":8,"href":"https:\/\/www.jthsm.gr\/index.php?rest_route=\/wp\/v2\/pages\/6233\/revisions"}],"predecessor-version":[{"id":6383,"href":"https:\/\/www.jthsm.gr\/index.php?rest_route=\/wp\/v2\/pages\/6233\/revisions\/6383"}],"wp:attachment":[{"href":"https:\/\/www.jthsm.gr\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=6233"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}